I. The Problem
The Internet is a relatively new and untested
information and communication medium. As such, we need to evaluate,
expand, and adapt existing criteria for evaluating content, as well as develop
new techniques.
The Internet is a ubiquitous medium:
aside from questions of affordability, it is very pervasive in both authorship
and audience. A web address is now an international information
and persuasion medium
The Internet can very well be an unregulated
and un-regulatable medium. As such, it is the visitor to a website who must
have both tools and responsibility to discern quality websites.
II.. Examples of the problem
Have you been to
New Hartford, Minnesota? (Probably only virtually...)
What do you think of the distinguished academic study "Feline
Reactions to Bearded Men" by Catherine Maloney, Fairfield University,
Fairfield, Connecticut, Sarah J. Lichtblau, University of Illinois,
Champaign, Illinois Nadya Karpook,
University of Florida, Gainesville, Florida Carolyn Chou, University of
Pennsylvania, Philadelphia, Pennsylvania, Anthony Arena-DeRosa, Harvard
University, Cambridge, Massachusetts?
III. Eight basic types of website purposes:
- Personal with biographic data, often called "vanity pages"
- Promotional to sell a product
- "Current" to provide extremely up-to-date information, as
for newspapers' sites
- Informational to share information on a particular topic or
hobby
- Advocacy/persuasive as propaganda to convert you to
particular point of view
- Instructional to teach a unit or course of study;
- Registrational to register for courses, information, and/or
products, accumulate a database of, and simplify communication with,
registrants
- Entertainment!
Characteristics of 5 types (outside links):
Jan Alexander and Marsha Tate,
Wolfgram Memorial Library,
Widener University
IV. Contexts of website evaluation:
header * body * footer * navigation
V. Five evaluative guidelines
from the School
of Journalism & Library Science:
Authority Who is responsible
for the page?
What are their qualifications and associations, and can you verify them?
Check the footer
for name of the web page author, his/her credentials and title,
organizational affiliation. Is the information verifiable?
Currency
Are dates clear when the
website was first created and edited?
Check the footer
for when the website was created, and when last edited.
Check the content
for news items, indications that the site is actively maintained,
acknowledgements/responses to visitors
Coverage
What is the
focus of the site? Are there clear headings to illustrate an outline of the
content? Is the navigation within the website clear?
Check the header
for a clear title and web site description
Check the content
for headings and keywords
Check the navigation
to reflect content outline within the web site
Objectivity Are biases clearly
stated? Are affiliations clear?
Check the content
for statement of purpose,
to determine the type of web site and potential audience
for outside links for information external to the website
for graphics and cues for affiliations
Check the header/footer and URL/domain
(.gov .com .edu)
to determine organizational source of website and how this reflects on
content type
Accuracy
Are sources of information
and factual data listed, and available for cross-checking
Check the content
for accuracy of spelling, grammar, facts(!), and consistency within
website
Check content for a bibliographic
variety of websites (external links), of electronic media (electronic
databases of references, established (print & on-line) journals, of
electronic indexes (ERIC), and of books for comparative/evaluative
purposes
VI. Bibliography (Author, web site, date last visited)
related to evaluation:
(Widener University)
Jan Alexander & Marsha Tate
Original Web Evaluation Materials (5
January, 2006)
Includes a link to a Powerpoint presentation for teaching materials
(Western Illinois University) Bruce Leland
Evaluating Web Sites: A Guide for Writers
(5 January, 2006)
(Babson College) Hope Tillman
Evaluating Quality on the Net
(5
January, 2006)
(Saint Louis University)
Craig Branham
Evaluating Web pages for relevance
(5 January, 2006)
Well developed website with sections on Anatomy of a page, Page types, Web search
strategies, and Glossary.
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